In The News

• 4 punctuation marks that are tired of being misused February 15, 2019
  Give them the justice they deserve with this free download filled with easy-to-remember tips. They do more than loom in the corner of your keyboard. Punctuation marks bring important meaning and context to your words and sentences—yet novice and experienced writers alike sometimes struggle with them. If the following marks have ever kept you up […]
• Show off your media relations efforts February 15, 2019
  We want to see how you’ve successfully landed placements in magazines, digital publications and more. Enter PR Daily’s 2019 Media Relations Awards. Save $50 when you enter by the early-bird deadline on March 8. The post Show off your media relations efforts appeared first on PR Daily.
• Why and how you should measure brand perception February 15, 2019
  Your organization’s public profile is crucial for its success. Unfortunately, that’s largely out of communicators’ hands; the public drives that narrative. Here’s how to keep tabs and adjust. Business is built on customer relationships, and brand perception sets the tone. Today’s consumers share their opinions and experiences widely, and their peers trust them when it […]
• 6 ways a spokesperson can embody authenticity February 15, 2019
  Honesty and trustworthiness are more important than ever, with cratering public trust and a divided public. How can speakers project an authentic presence to help sway listeners? This article originally appeared on PR Daily in February of 2018. Authenticity has become something of a buzzword in recent times. It is a term which seems to be increasingly […]
• The ultimate resource for senior communications leaders February 15, 2019
  The Communications Leadership Council is senior communications leaders’ ticket to exclusive networking, best-practice sharing and team training. Being a communications leader is tough, but it doesn’t have to be lonely at the top. If you’ve ever wished you could: Connect with other communication directors, vice presidents or chiefs about how their organizations solved a pesky […]
• Infographic: How should you size images for social media platforms? February 14, 2019
  In a highly competitive digital ecosystem, visuals are crucial for earning audience attention and engagement. Consult this graph to ensure images are optimized for differing online channels. Few things bring the social media scroll screeching to a halt quicker than a compelling image. However, visuals that are distorted, blurry or slow to load stand little […]
• 10 romantic Valentine’s Day gifts for writers February 14, 2019
  Forget flowers. Get your valentine chocolate inscribed with a line from ‘Pride and Prejudice’ or perfume that smells like a paperback. Valentine’s Day is here, and with it comes the pressure to get your loved one something that’s just the right mix of romantic, thoughtful and personal elements. I’ve filled this gift list with items […]