Many organizations haven’t offered any continuing education in over a year, says a Clutch study. Here’s what that means for your team. When was the last time you invested in training for your team or for yourself? In a study from Clutch, half of respondents said it had been over a year since their employer […]
Want a prominent seat in the meeting room? Figure out the nomenclature, and collaborate with the bean counters on identifying and tracking which metrics matter most to them. Proving PR’s financial impact is one thing; communicating it effectively is another. Often, PR metrics differ significantly from the metrics that CEOs and their peers care about. […]
Also: AP Stylebook offers a back-to-school guide, Tiffany markets diamonds for men, and YouTube changes its copyright policies. Good morning, PR pros: AP Stylebook has prepared for back-to-school season with a topical guide on educational terms: Have you checked out our recent Topical Guide on education terms?AP's education beat team co-leader @CaroleFeldman will share highlights […]
Infrastructure and expertise—especially at the regional level—are foundations of establishing and maintaining an international presence. Here’s a look at the crucial particulars. Global PR revenue is expected to climb to a record $19.3 billion by 2020—an increase of more than $5 billion from just three years ago. As more companies seek to expand into new markets or […]
For the uninitiated, SEO can be confusing, but this checklist will help you stay on top of all the necessary steps. PR pros have to be concerned about where their clients show up in Google search results. If increasing an organization’s visibility and reach is your goal, that means improving your online search engine optimization […]
Submit your best internal content, campaigns and intranets to Ragan’s Employee Communications Awards. Don’t miss the Oct. 4 deadline. The post Share your internal storytelling prowess appeared first on PR Daily.
The Netflix documentary explores the depth of the Cambridge Analytica scandal and its long-term repercussions. The author extracts key takeaways for industry professionals. If you have not watched Netflix’s new documentary “The Great Hack,” immediately schedule a date with your couch and TV, and watch. Over the course of two hours, the documentary explores how […]